"Nike, Inc. is an American multinational firm that is engaged in the design, advancement, manufacturing, as well as worldwide marketing as well as sales of shoes, clothing, tools, devices, as well as services. The business is headquartered near Beaverton, Oregon, in the Portland metropolitan area. It is the world's biggest distributor of athletic shoes and apparel [4] and also a major producer of sports devices, with profits over of US$ 24.1 billion in its fiscal year 2012 (finishing May 31, 2012). Since 2012, it used more than 44,000 individuals worldwide. In 2014 the brand alone was valued at $19 billion, making it one of the most important brand name among sporting activities companies. Since 2017, the Nike brand is valued at $29.6 billion. Nike rated No. 89 in the 2018 Fortune 500 checklist of the largest USA companies by complete earnings.

The business was founded on January 25, 1964, as Blue Ribbon Sports, by Expense Bowerman and also Phil Knight, and officially came to be Nike, Inc. on May 30, 1971. The company takes its name from Nike, the Greek goddess of victory. Nike markets its products under its very own brand, as well as Nike Golf, Nike Pro, Nike+, Air Jordan, Nike Blazers, Flying Force 1, Nike Dunk, Air Max, Foamposite, Nike Skate Boarding, Nike CR7, and subsidiaries including Brand name Jordan, and Reverse. Nike also had Bauer Hockey (later renamed Nike Bauer) from 1995 to 2008, and formerly had Cole Haan Umbro, and Hurley International. Along with producing sportswear and devices, the company runs retail stores under the Niketown name. Nike funds several top-level professional athletes and sports teams around the world, with the highly recognized trademarks of "" Simply Do It"" and also the Swoosh logo design. "