"Booking.com is a traveling metasearch engine for lodging appointments. It is owned and run by and also is the key income resource of United States-based Reservation Holdings as well as is headquartered in Amsterdam.
The website has more than 28 million listings. The site is readily available in 43 languages.
Booking.com and also its sibling firms were the top spender in the traveling & tourism group for Google Adwords in 2016, spending $3.5 billion in PPC, Pay-per-click.

In January 2013, Booking.com's initial brand campaign, 'Booking.yeah', was introduced online, aired on television terminals and in cinema and on TELEVISION networks, for the UNITED STATE market with ad agency Wieden + Kennedy Amsterdam. In September 2013, Australia ended up being the second market to view the project. In January 2014, the firm released an advertising campaign in Canada, in February 2014 the business introduced an ad campaign in the U.K. as well as in July 2014, the firm introduced an ad campaign in Germany."